Purpose of the Position
• To support marketing with print and digital design deliverables for all WDH business units.
• To coordinate corporate advertising campaigns and address customers' requests for clinic-specific advertisements.
• Liaise with marketing staff, external vendors and stakeholders (such as printers, mailing houses and clients).
Responsibilities
• Create innovative designs for corporate creative executions and marketing initiatives, including: deliverables for trade shows, conferences, and special events, social media, advertising, newsletters, special promotions and contests
• Assist with managing the creative brand (including website, advertising, corporate identity) and utilize master brand assets to create new material for various mediums
• Assisting customers with marketing and advertising initiatives including, but not limited to; newspaper, yellow page and open house advertising
• Gathers, co-ordinates and organizes assets necessary for creating scheduled e-mail blast communication to customers announcing important events in the company (product launches, customer trips, marketing initiatives, etc.)
• Creating content for social media and campaigns across corporate pages (Facebook, LinkedIn, Twitter, YouTube and Instagram)
• Assisting the team with print production issues for large and small format signage and collateral, and resolving production issues with external vendors
• Designing templates and graphics using Adobe Creative Suite
• Assisting with updates to the corporate website using Sitecore and ensuring documents and web pages are current and properly linked
• Responsible for tracking and reporting online activity for e-coms, websites, etc.
• Liaise with the corporate offices to ensure corporate advertising campaigns are launched to the Canadian market in a professional and timely manner
• Assess new standards, technologies and trends and implement plans for future enhancement of event executions and event material designs, as well as promotional marketing material
• Responsible for completing any other marketing-related projects as assigned
Qualifications
• A strong portfolio showcasing print and digital events collateral and signage
• 2+ years of experience in graphic design, with print production experience an asset
• Proficiency with Adobe Creative Suite programs in a PC environment
• Excellent interpersonal and communication skills, with a proven track record of successful interaction with vendors, customers, and internal staff
• Strong grammatical, spelling, and proofreading skills
• Ability to successfully manage shifting priorities and multiple projects in their queue, while maintaining strong attention to detail and consistency
• Experience working within cloud-based project management tools (Asana, Wrike, etc.)
• Comfortable and interested in learning new platforms/software/relevant skills as required
• Experience working with Sitecore or similar CMS tools is an asset
Why should you work with us?
• Competitive salary and bonus
• Flexible work arrangements
• Comprehensive health and dental benefits
• Paid vacation
• Dynamic work atmosphere
• Career development programs and opportunities
• Social events and thriving culture
