Head of Strategy Reporting to : President and OMG Chief Strategy officer
At Hearts & Science, we believe marketing has always empowered strong relationships between people and brands.Today, steering these relationships through modern media ecosystems not only presents massive opportunities for more powerful connections, but it also comes with more complexity and risk than ever before. We are a team of integrators and subject matter experts united across disciplines and armed with globally leading technology to humanize data and decode culture - driving more powerful customer relationships and better results for our clients. Our commitment to bring this unique value proposition to the forefront of our client service model, provides our teams and clients with focused consumer insights, elevated media solutions and ultimately better business outcomes.
Hearts & Science : Our tenets drive how we will work We will build Hearts & Science solutions for clients, designed around what will drive future growth for their business We will be agents of change, we want to inspire, not just deliver on our goals. We will be thought leaders, focused on staying ahead of custom trends and keeping our clients on the forefront of innovation We will operate with complete transparency and be a collaborative force with stakeholders and agency partners We will be healthy disrupters – staying curious and bringing new ideas to ways of working
Characteristic traits:
A solution seeker Always prepared with a POV Growth mindset Authentic Change agent Collaborator Always seeking opportunities Courageous and Brave Active listener Transformative thinker Committed to creating a culture of performance and curiosity Student of ever evolving data & tech
The Head of Media Strategy is a strategic partner to our clients, your responsibility is to deliver growth of their brands. You are responsible for defining growth opportunities, both short and long term, and advising our clients on which strategic direction they should take. You are a partner to both the client and the Client business lead, working together to guide our clients to success. Your core responsibility to drive growth of the clients brands.
Within this role, you have two core areas of responsibility:
Strategic growth for the client You will analyze market trends and competitive data, keeping a pulse on the state of the category and industry, bringing insights to your client. You will be an expert at leveraging our unique data and cultural intelligence tools to bring clear and concise strategic recommendations You will continuously monitor the brands performance and health, working closely with the Marketing Science teams to advise on the relationship between brand and performance strategies You will be an expert in audience understanding, using qualitative and quantitative intelligence to understand and anticipate consumer needs, using these insights to inform brand and media strategy You will lead and develop best in class strategic recommendations for your client, ensuring clear and concise story telling that delivers on the needs of the client, understanding the nuances between what Senior leaders need vs day to day media teams need You will have a relentless focus on the strategies that are going to deliver business outcomes and unlock revenue for your client You will develop innovation road maps and execute on those roadmaps to ensure application to the clients business When necessary, you will create and facilitate client workshops, bringing thought provoking work to them
Strategic growth of our work You will work closely with our SBUs to orchestrate the right set of capabilities around your clients needs for any given moment or brief. You will connect media, content, commerce and creative to understand the right combination to drive growth You will lead and advise on the strategic narrative of our recommendations, working with the audience, content, planning, activation and marketing science teams to connect the dots across the entire recommendation and ensure strategic direction is being pulled through. You will clearly define the goal, the problem, the insight and the solution. You will deliver thought leadership that can sit both internally and externally, showcasing future thinking POVs that shape our strategic product and work You will partner with the team to educate and up level the work, bringing guidance and mentorship to team members where necessary When necessary, you will participate in both organic and new business opportunities. You will act as a strategic leader that guides the narrative, co-creates the work and establishes why AaaP is right for the clients needs
Qualifications: You have a strong ability to have intelligent conversations about media planning, marketing, and business that gives a client confidence in your partnership You must have experience and knowledge with various category You must have 8+ years of experience in running strategy across an integrated team You will have a proven track record in delivering strategic excellence and growth for clients you have managed
If you are passionate about leading transformational media strategies and influencing the future of marketing, we would love to hear from you! Please submit your resume and cover letter to
The Company: Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.
Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.
Responsibilities: Develop highly strategic and innovative social strategy recommendations that align with campaign and business objectives Lead client relationship for all aspects of paid social – ensuring trust in agency and team to drive data-driven results Uncover/understand objectives, challenges and needs by performing regular client needs assessments, check-ins and interfacing regularly with senior level Analytical ability to extract insight/actions from data and relate the “story” back to client’s business goals Establish and maintain a management framework that allows for visibility into team performance against client goals and objectives Leads innovation and vision-- new products and enhancements and help identify and test new channels and products, highlighting results and sharing across organization and externally Demonstrate thought leadership with clients by developing and presenting industry/market research findings, search and social trends, benchmarking and other pertinent information Actively drive long range strategic planning for client Allocate resources to allow for both meeting the client's current needs but also investing and focusing efforts for future growth Establish/grow senior relationships with clients and relevant partner agencies Lead the development of internal process and quality control initiatives that ensure error-free execution of all tasks
Qualifications: 7+ years of experience in a complex, technical product environment, including at least five years of paid social In-depth understanding of social media campaign management and optimization practices Be a proactive self-starter with experience leading large accounts within an agency in an integrated fashion (collaboration, data sharing, co-leading efforts focused on client satisfaction, growth, performance vs KPI’s) Strong management skills Desire to work for a fast-paced, results-based company Polished presentation, communication, and analytical skills Prepared to meet and exceed revenue goals and quotas Outstanding ability to build partnerships and manage and develop a cohesive team in a fast-paced environment while maintaining a high level of stress tolerance Ability to thrive in start-up environment with high client demands Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view Trusted advisor to senior client and be seen as a vital part of their team Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills. High levels of integrity, autonomy, and self-motivation Demonstrated ability to manage client relations including handling difficult client situations to optimal results for both the client and the company
Diversity & Inclusion: Omnicom Media Group Canada is committed to having a workplace that respects diversity and inclusion as reflected in the various designated groups. This respect must be demonstrated by our team members, our leadership, our client services and within our employment practices and relationships with all stakeholders.
Analyst, Programmatic Omnicom Media Group’s programmatic team (OMG Programmatic) delivers market-leading programmatic media technologies and solutions to Omnicom clients all over the globe. Our wide range of products and services include, programmatic media buying for display, video, mobile, social, and emerging channels, audience segmentation, on-demand audience and media analytics, including custom insights, and programmatic strategy consulting.
Overall Responsibilities The Programmatic team is the core of our organization, responsible for applying highly analytical and quantitative approaches to deliver campaign performance. The Analyst position is responsible for setting up, managing and monitoring campaign performance.
WHAT YOUR DAY WILL LOOK LIKE Planning and Optimization Manage digital campaign execution on a daily basis, including setup, optimization and reporting across display (banner ad) and video (YouTube etc.) campaigns Master media buying-related technologies, including DSPs (Google, Amazon, etc.), DMP, 3rd party ad servers etc. Learn to understand client performance objectives and develop successful optimization strategies to meet them Understanding of campaign, ad server, impression, and user data that can help capitalize on key drivers of performance and identify opportunities for account growth As requested, work directly with partners or vendors to become fluent in new features, capabilities and/or troubleshoot client campaign issues
Insights Learn how to use reporting interfaces with campaign management tools Organize and pivot campaign data in a digestible fashion using Microsoft Excel Learn how to derive actionable insights based on campaign performance data Provide strategic campaign measurement recommendations that correlate to the targeting and brand objectives
DESIRED ATTRIBUTES Bachelor’s degree in Marketing, Business, Economics, Statistics, Mathematics, Engineering, Finance and Sciences degrees preferred Proficiency in Microsoft Excel Prior marketing/ media agency experience is an asset Experience analyzing datasets preferred Digital experience: DSP, Google’s Adwords, Ad Networks, Media Optimization, or SEM is an asset Pro-active and highly organized
Finally, Hearts & Science is a great place to work with friendly and dynamic team members who work hard but play hard too! Of course, we are all working from home and staying very well connected. Some perks we offer are: Virtual Monthly Town Hall Meetings Comprehensive training program Full complement of health benefits (My & Science) Flex Work Arrangement (Remote working, flex hours) “Special Days” (extra time-off days around statutory long weekends) Rewards & Recognition program when you go above and beyond the call of duty
Hearts & Science is committed to providing a diverse, inclusive, and safe work environment. We accommodate employees in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.
Senior Media Planner Reporting to : Supervisor or Associate Director
At Hearts & Science, we believe marketing has always empowered strong relationships between people and brands.Today, steering these relationships through modern media ecosystems not only presents massive opportunities for more powerful connections, but it also comes with more complexity and risk than ever before. We are a team of integrators and subject matter experts united across disciplines and armed with globally leading technology to humanize data and decode culture - driving more powerful customer relationships and better results for our clients. Our commitment to bring this unique value proposition to the forefront of our client service model, provides our teams and clients with focused consumer insights, elevated media solutions and ultimately better business outcomes.
Hearts & Science : Our tenets drive how we will work We will build Hearts & Science solutions for clients, designed around what will drive future growth for their business We will be agents of change, we want to inspire, not just deliver on our goals. We will be thought leaders, focused on staying ahead of custom trends and keeping our clients on the forefront of innovation We will operate with complete transparency and be a collaborative force with stakeholders and agency partners We will be healthy disrupters – staying curious and bringing new ideas to ways of working
Characteristic traits: A solution seeker Always prepared with a POV Growth mindset Authentic Change agent Collaborator Always seeking opportunities Courageous and Brave Active listener Transformative thinker Committed to creating a culture of performance and curiosity Student of ever evolving data & tech
What will you do? The Senior Media Strategist is responsible for delivering strategic insights across all media channels to enhance clients' business performance. This role focuses on developing creative, cost-effective, and efficient media communication plans. Additionally, the Senior Strategist cultivates and maintains strong client relationships while collaborating effectively with internal account teams and media buyers.
Key Responsibilities 1. Client Management and Relationship Building Client Relationship Management: Build and nurture long-term relationships with client teams, understanding their needs and objectives to drive strategic media solutions. Client Education: Educate clients on media trends, strategies, and the benefits of various media platforms to ensure informed decision-making. Crisis Management: Quickly address and resolve any issues that may arise during the execution of media campaigns, maintaining transparency with clients throughout the process. 2. Strategic Development and Planning Strategic Development: Create and refine media Points of View (POVs), incorporating industry trends and insights into impactful media strategies. Creative Media Planning: Develop comprehensive media plans that align with the overarching strategy, considering various media vehicles such as Digital, Search, Social, Broadcast, Print, and Out-of-Home (OOH). Integrated Campaign Development: Collaborate with creative and digital teams to develop integrated media campaigns that align with branding and marketing objectives. Market Research: Conduct thorough market research to identify target audiences, trends, and consumer behavior patterns that inform media strategies. Competitive Analysis: Monitor and analyze competitor media strategies to identify opportunities and threats, ensuring that client strategies remain competitive. 3. Execution and Performance Optimization Performance Analysis: work in collaboration with the performance team to regularly track, analyze, and report on campaign performance metrics, providing actionable insights and recommendations for optimization. Budget Management: Assist in the development of budgetary allocations for media buys, ensuring efficient use of resources while maximizing return on investment. Media Schedule Management: Develop and maintain detailed media schedules, ensuring that all campaigns are executed on time and in accordance with client expectations. Negotiation & Vendor Relations: Negotiate media rates and terms with suppliers to secure favorable agreements that meet client objectives. Innovative Media Solutions: Stay current with emerging media technologies and platforms, proposing innovative solutions to enhance campaign effectiveness. 4. Team Leadership and Development Team Collaboration & Leadership: Train and mentor junior team members, managing their day-to-day workloads and fostering a collaborative environment. Collaboration with Creative Teams: Work closely with creative teams to ensure that media placements align with creative messaging and enhance overall campaign effectiveness. Industry Engagement: Participate in relevant corporate training and industry media functions, representing the organization and expanding industry knowledge and networks. Strategic Partnerships: Broaden understanding of partner agency disciplines to facilitate integrated strategic planning.
Hearts & Science is committed to providing a diverse, inclusive, and safe work environment. We accommodate employees in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.
Senior Media Planner Reporting to : Supervisor or Associate Director
At Hearts & Science, we believe marketing has always empowered strong relationships between people and brands.Today, steering these relationships through modern media ecosystems not only presents massive opportunities for more powerful connections, but it also comes with more complexity and risk than ever before. We are a team of integrators and subject matter experts united across disciplines and armed with globally leading technology to humanize data and decode culture - driving more powerful customer relationships and better results for our clients. Our commitment to bring this unique value proposition to the forefront of our client service model, provides our teams and clients with focused consumer insights, elevated media solutions and ultimately better business outcomes.
Hearts & Science : Our tenets drive how we will work We will build Hearts & Science solutions for clients, designed around what will drive future growth for their business We will be agents of change, we want to inspire, not just deliver on our goals. We will be thought leaders, focused on staying ahead of custom trends and keeping our clients on the forefront of innovation We will operate with complete transparency and be a collaborative force with stakeholders and agency partners We will be healthy disrupters - staying curious and bringing new ideas to ways of working
Characteristic traits: A solution seeker Always prepared with a POV Growth mindset Authentic Change agent Collaborator Always seeking opportunities Courageous and Brave Active listener Transformative thinker Committed to creating a culture of performance and curiosity Student of ever evolving data & tech
What will you do? The Senior Media Strategist is responsible for delivering strategic insights across all media channels to enhance clients' business performance. This role focuses on developing creative, cost-effective, and efficient media communication plans. Additionally, the Senior Strategist cultivates and maintains strong client relationships while collaborating effectively with internal account teams and media buyers.
Key Responsibilities 1. Client Management and Relationship Building Client Relationship Management: Build and nurture long-term relationships with client teams, understanding their needs and objectives to drive strategic media solutions. Client Education: Educate clients on media trends, strategies, and the benefits of various media platforms to ensure informed decision-making. Crisis Management: Quickly address and resolve any issues that may arise during the execution of media campaigns, maintaining transparency with clients throughout the process. 2. Strategic Development and Planning Strategic Development: Create and refine media Points of View (POVs), incorporating industry trends and insights into impactful media strategies. Creative Media Planning: Develop comprehensive media plans that align with the overarching strategy, considering various media vehicles such as Digital, Search, Social, Broadcast, Print, and Out-of-Home (OOH). Integrated Campaign Development: Collaborate with creative and digital teams to develop integrated media campaigns that align with branding and marketing objectives. Market Research: Conduct thorough market research to identify target audiences, trends, and consumer behavior patterns that inform media strategies. Competitive Analysis: Monitor and analyze competitor media strategies to identify opportunities and threats, ensuring that client strategies remain competitive. 3. Execution and Performance Optimization Performance Analysis: work in collaboration with the performance team to regularly track, analyze, and report on campaign performance metrics, providing actionable insights and recommendations for optimization. Budget Management: Assist in the development of budgetary allocations for media buys, ensuring efficient use of resources while maximizing return on investment. Media Schedule Management: Develop and maintain detailed media schedules, ensuring that all campaigns are executed on time and in accordance with client expectations. Negotiation & Vendor Relations: Negotiate media rates and terms with suppliers to secure favorable agreements that meet client objectives. Innovative Media Solutions: Stay current with emerging media technologies and platforms, proposing innovative solutions to enhance campaign effectiveness. 4. Team Leadership and Development Team Collaboration & Leadership: Train and mentor junior team members, managing their day-to-day workloads and fostering a collaborative environment. Collaboration with Creative Teams: Work closely with creative teams to ensure that media placements align with creative messaging and enhance overall campaign effectiveness. Industry Engagement: Participate in relevant corporate training and industry media functions, representing the organization and expanding industry knowledge and networks. Strategic Partnerships: Broaden understanding of partner agency disciplines to facilitate integrated strategic planning.
Hearts & Science is committed to providing a diverse, inclusive, and safe work environment. We accommodate employees in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.
Head of Strategy Reporting to : President and OMG Chief Strategy officer
At Hearts & Science, we believe marketing has always empowered strong relationships between people and brands.Today, steering these relationships through modern media ecosystems not only presents massive opportunities for more powerful connections, but it also comes with more complexity and risk than ever before. We are a team of integrators and subject matter experts united across disciplines and armed with globally leading technology to humanize data and decode culture - driving more powerful customer relationships and better results for our clients. Our commitment to bring this unique value proposition to the forefront of our client service model, provides our teams and clients with focused consumer insights, elevated media solutions and ultimately better business outcomes.
Hearts & Science : Our tenets drive how we will work We will build Hearts & Science solutions for clients, designed around what will drive future growth for their business We will be agents of change, we want to inspire, not just deliver on our goals. We will be thought leaders, focused on staying ahead of custom trends and keeping our clients on the forefront of innovation We will operate with complete transparency and be a collaborative force with stakeholders and agency partners We will be healthy disrupters - staying curious and bringing new ideas to ways of working
Characteristic traits:
A solution seeker Always prepared with a POV Growth mindset Authentic Change agent Collaborator Always seeking opportunities Courageous and Brave Active listener Transformative thinker Committed to creating a culture of performance and curiosity Student of ever evolving data & tech
The Head of Media Strategy is a strategic partner to our clients, your responsibility is to deliver growth of their brands. You are responsible for defining growth opportunities, both short and long term, and advising our clients on which strategic direction they should take. You are a partner to both the client and the Client business lead, working together to guide our clients to success. Your core responsibility to drive growth of the clients brands.
Within this role, you have two core areas of responsibility:
Strategic growth for the client You will analyze market trends and competitive data, keeping a pulse on the state of the category and industry, bringing insights to your client. You will be an expert at leveraging our unique data and cultural intelligence tools to bring clear and concise strategic recommendations You will continuously monitor the brands performance and health, working closely with the Marketing Science teams to advise on the relationship between brand and performance strategies You will be an expert in audience understanding, using qualitative and quantitative intelligence to understand and anticipate consumer needs, using these insights to inform brand and media strategy You will lead and develop best in class strategic recommendations for your client, ensuring clear and concise story telling that delivers on the needs of the client, understanding the nuances between what Senior leaders need vs day to day media teams need You will have a relentless focus on the strategies that are going to deliver business outcomes and unlock revenue for your client You will develop innovation road maps and execute on those roadmaps to ensure application to the clients business When necessary, you will create and facilitate client workshops, bringing thought provoking work to them
Strategic growth of our work You will work closely with our SBUs to orchestrate the right set of capabilities around your clients needs for any given moment or brief. You will connect media, content, commerce and creative to understand the right combination to drive growth You will lead and advise on the strategic narrative of our recommendations, working with the audience, content, planning, activation and marketing science teams to connect the dots across the entire recommendation and ensure strategic direction is being pulled through. You will clearly define the goal, the problem, the insight and the solution. You will deliver thought leadership that can sit both internally and externally, showcasing future thinking POVs that shape our strategic product and work You will partner with the team to educate and up level the work, bringing guidance and mentorship to team members where necessary When necessary, you will participate in both organic and new business opportunities. You will act as a strategic leader that guides the narrative, co-creates the work and establishes why AaaP is right for the clients needs
Qualifications: You have a strong ability to have intelligent conversations about media planning, marketing, and business that gives a client confidence in your partnership You must have experience and knowledge with various category You must have 8+ years of experience in running strategy across an integrated team You will have a proven track record in delivering strategic excellence and growth for clients you have managed
If you are passionate about leading transformational media strategies and influencing the future of marketing, we would love to hear from you! Please submit your resume and cover letter to
Analyst, Programmatic Omnicom Media Group's programmatic team (OMG Programmatic) delivers market-leading programmatic media technologies and solutions to Omnicom clients all over the globe. Our wide range of products and services include, programmatic media buying for display, video, mobile, social, and emerging channels, audience segmentation, on-demand audience and media analytics, including custom insights, and programmatic strategy consulting.
Overall Responsibilities The Programmatic team is the core of our organization, responsible for applying highly analytical and quantitative approaches to deliver campaign performance. The Analyst position is responsible for setting up, managing and monitoring campaign performance.
WHAT YOUR DAY WILL LOOK LIKE Planning and Optimization Manage digital campaign execution on a daily basis, including setup, optimization and reporting across display (banner ad) and video (YouTube etc.) campaigns Master media buying-related technologies, including DSPs (Google, Amazon, etc.), DMP, 3rd party ad servers etc. Learn to understand client performance objectives and develop successful optimization strategies to meet them Understanding of campaign, ad server, impression, and user data that can help capitalize on key drivers of performance and identify opportunities for account growth As requested, work directly with partners or vendors to become fluent in new features, capabilities and/or troubleshoot client campaign issues
Insights Learn how to use reporting interfaces with campaign management tools Organize and pivot campaign data in a digestible fashion using Microsoft Excel Learn how to derive actionable insights based on campaign performance data Provide strategic campaign measurement recommendations that correlate to the targeting and brand objectives
DESIRED ATTRIBUTES Bachelor's degree in Marketing, Business, Economics, Statistics, Mathematics, Engineering, Finance and Sciences degrees preferred Proficiency in Microsoft Excel Prior marketing/ media agency experience is an asset Experience analyzing datasets preferred Digital experience: DSP, Google's Adwords, Ad Networks, Media Optimization, or SEM is an asset Pro-active and highly organized
Finally, Hearts & Science is a great place to work with friendly and dynamic team members who work hard but play hard too! Of course, we are all working from home and staying very well connected. Some perks we offer are: Virtual Monthly Town Hall Meetings Comprehensive training program Full complement of health benefits (My & Science) Flex Work Arrangement (Remote working, flex hours) "Special Days" (extra time-off days around statutory long weekends) Rewards & Recognition program when you go above and beyond the call of duty
Hearts & Science is committed to providing a diverse, inclusive, and safe work environment. We accommodate employees in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.
The Company: Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.
Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.
Responsibilities: Develop highly strategic and innovative social strategy recommendations that align with campaign and business objectives Lead client relationship for all aspects of paid social - ensuring trust in agency and team to drive data-driven results Uncover/understand objectives, challenges and needs by performing regular client needs assessments, check-ins and interfacing regularly with senior level Analytical ability to extract insight/actions from data and relate the "story" back to client's business goals Establish and maintain a management framework that allows for visibility into team performance against client goals and objectives Leads innovation and vision new products and enhancements and help identify and test new channels and products, highlighting results and sharing across organization and externally Demonstrate thought leadership with clients by developing and presenting industry/market research findings, search and social trends, benchmarking and other pertinent information Actively drive long range strategic planning for client Allocate resources to allow for both meeting the client's current needs but also investing and focusing efforts for future growth Establish/grow senior relationships with clients and relevant partner agencies Lead the development of internal process and quality control initiatives that ensure error-free execution of all tasks
Qualifications: 7+ years of experience in a complex, technical product environment, including at least five years of paid social In-depth understanding of social media campaign management and optimization practices Be a proactive self-starter with experience leading large accounts within an agency in an integrated fashion (collaboration, data sharing, co-leading efforts focused on client satisfaction, growth, performance vs KPI's) Strong management skills Desire to work for a fast-paced, results-based company Polished presentation, communication, and analytical skills Prepared to meet and exceed revenue goals and quotas Outstanding ability to build partnerships and manage and develop a cohesive team in a fast-paced environment while maintaining a high level of stress tolerance Ability to thrive in start-up environment with high client demands Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view Trusted advisor to senior client and be seen as a vital part of their team Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills. High levels of integrity, autonomy, and self-motivation Demonstrated ability to manage client relations including handling difficult client situations to optimal results for both the client and the company
Diversity & Inclusion: Omnicom Media Group Canada is committed to having a workplace that respects diversity and inclusion as reflected in the various designated groups. This respect must be demonstrated by our team members, our leadership, our client services and within our employment practices and relationships with all stakeholders.
Head of Strategy Reporting to: President and OMG Chief Strategy officer At Hearts & Science, we believe marketing has always empowered strong relationships between people and brands. Today, steering these relationships through modern media ecosystems not only presents massive opportunities for more powerful connections, but it also comes with more complexity and risk than ever before. We are a team of integrators and subject matter experts united across disciplines and armed with globally leading technology to humanize data and decode culture - driving more powerful customer relationships and better results for our clients. Our commitment to bring this unique value proposition to the forefront of our client service model provides our teams and clients with focused consumer insights, elevated media solutions, and ultimately better business outcomes. Hearts & Science: Our tenets drive how we will work We will build Hearts & Science solutions for clients, designed around what will drive future growth for their business. We will be agents of change; we want to inspire, not just deliver on our goals. We will be thought leaders, focused on staying ahead of custom trends and keeping our clients on the forefront of innovation. We will operate with complete transparency and be a collaborative force with stakeholders and agency partners. We will be healthy disrupters – staying curious and bringing new ideas to ways of working. Characteristic traits: A solution seeker Always prepared with a POV Growth mindset Authentic Change agent Collaborator Always seeking opportunities Courageous and Brave Active listener Transformative thinker Committed to creating a culture of performance and curiosity Student of ever-evolving data & tech The Head of Media Strategy is a strategic partner to our clients; your responsibility is to deliver growth of their brands. You are responsible for defining growth opportunities, both short and long term, and advising our clients on which strategic direction they should take. You are a partner to both the client and the Client business lead, working together to guide our clients to success. Your core responsibility is to drive growth of the clients' brands. Within this role, you have two core areas of responsibility: Strategic growth for the client You will analyze market trends and competitive data, keeping a pulse on the state of the category and industry, bringing insights to your client. You will be an expert at leveraging our unique data and cultural intelligence tools to bring clear and concise strategic recommendations. You will continuously monitor the brands' performance and health, working closely with the Marketing Science teams to advise on the relationship between brand and performance strategies. You will be an expert in audience understanding, using qualitative and quantitative intelligence to understand and anticipate consumer needs, using these insights to inform brand and media strategy. You will lead and develop best-in-class strategic recommendations for your client, ensuring clear and concise storytelling that delivers on the needs of the client, understanding the nuances between what Senior leaders need vs. day-to-day media teams need. You will have a relentless focus on the strategies that are going to deliver business outcomes and unlock revenue for your client. You will develop innovation road maps and execute on those roadmaps to ensure application to the clients' business. When necessary, you will create and facilitate client workshops, bringing thought-provoking work to them. Strategic growth of our work You will work closely with our SBUs to orchestrate the right set of capabilities around your clients' needs for any given moment or brief. You will connect media, content, commerce, and creative to understand the right combination to drive growth. You will lead and advise on the strategic narrative of our recommendations, working with the audience, content, planning, activation, and marketing science teams to connect the dots across the entire recommendation and ensure strategic direction is being pulled through. You will clearly define the goal, the problem, the insight, and the solution. You will deliver thought leadership that can sit both internally and externally, showcasing future thinking POVs that shape our strategic product and work. You will partner with the team to educate and up-level the work, bringing guidance and mentorship to team members where necessary. When necessary, you will participate in both organic and new business opportunities. You will act as a strategic leader that guides the narrative, co-creates the work, and establishes why AaaP is right for the clients' needs. Qualifications: You have a strong ability to have intelligent conversations about media planning, marketing, and business that gives a client confidence in your partnership. You must have experience and knowledge with various categories. You must have 8+ years of experience in running strategy across an integrated team. You will have a proven track record in delivering strategic excellence and growth for clients you have managed. If you are passionate about leading transformational media strategies and influencing the future of marketing, we would love to hear from you! Please submit your resume and cover letter to . #J-18808-Ljbffr
