Loopstra Nixon LLP is a dynamic team of client-focused lawyers who play a pivotal role in shaping the landscape of business and public law in Canada. With a commitment to delivering exceptional service through tailored client solutions, our top-tier team of legal talent possesses unique and diverse skillsets, ensuring that clients can rely on us for any and every issue at hand. Adapting swiftly and always on call, Loopstra Nixon has evolved since its humble beginnings in a storefront office in Toronto, reaching its 50th year in 2023. Founded by Charles Loopstra and Sandy Nixon, the firm's growth has been fueled by ambition, hard work, and an entrepreneurial spirit.
POSITION SUMMARY We are hiring a Director of Marketing to lead the charge in shaping the firm’s external presence and align internal communications with our brand voice. This role is the force behind our brand’s visibility, voice, and strategic positioning. Across every channel - online, in the press, at events, and inside the firm - the Director of Marketing will ensure our message is loud, clear, and unmistakably us.
This isn’t a back-office role—it’s a seat at the table. The Director of Marketing will work closely with firm leadership to amplify our market presence, support business development, and ensure we show up—consistently and boldly—where it matters most.
KEY RESPONSIBILITIES Marketing & Brand Management Develop and execute strategic marketing initiatives to maintain and enhance the firm’s brand and reputation. Oversee the firm’s digital presence, including website management, social media, and content marketing. Ensure consistency in branding, messaging, and visual identity across all platforms.
Internal & External Communications Lead the development and execution of internal communications strategies to ensure transparency, alignment, and engagement across the firm. Support leadership in drafting and distributing key firm announcements, updates, and internal messaging. Manage external communications, including press releases, client newsletters, and media relations.
Marketing Support for Practice Groups & Lawyers Provide marketing and communications support to practice groups and individual lawyers. Assist with content creation, client alerts, and thought leadership initiatives. Support the development of marketing materials, bios, and firm collateral.
Events, Sponsorships & Public Relations Plan and coordinate firm-sponsored events, sponsorships, and networking opportunities. Manage public relations efforts, including media outreach and reputation management. Oversee firm participation in industry rankings, awards, and recognition opportunities.
Collaboration & Leadership Lead the marketing team and coordinate with external vendors to execute strategic initiatives. Work closely with firm leadership, practice groups, and administrative teams to align marketing and communications efforts with firm objectives. Stay informed on industry trends and best practices to continuously improve marketing strategies.
Qualifications & Experience Bachelor’s degree in marketing, communications, business, or a related field; advanced degree preferred. Minimum of 7-10 years of experience in marketing and communications, preferably in a professional services or legal environment. Strong leadership and team management skills. Excellent writing, communication, and strategic thinking abilities. Experience with digital marketing, social media, and content management systems.
REPORTING STRUCTURE The Director of Marketing reports to the C.O.O. and collaborates closely with firm leadership, practice groups, and administrative teams.
Loopstra Nixon is an equal opportunity employer committed to fostering an inclusive, equitable, and accessible environment. In accordance with the Accessibility for Ontarians with Disabilities Act, 2005, we are dedicated to providing accommodations throughout the recruitment process. If you require any accommodations, please notify us, and we will work with you to meet your needs.