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Publicis Groupe
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  • VP of Analytics & Insight Strategy  

    - Toronto

    A leading global marketing firm is seeking a VP, Analytics to lead the analytics function at Mars United Commerce in Toronto. The role involves managing a team of Analysts and Data Scientists to innovate in measurement and insights while ensuring quality output and storytelling capabilities. The ideal candidate has over 10 years of relevant experience and a Master’s degree in Computer Science. Competitive compensation is offered based on skills and qualifications, alongside a hybrid work schedule. #J-18808-Ljbffr

  • Vice President, Analytics  

    - Toronto

    Company description Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry‑leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at https://www.marsunited.com/. Overview We are seeking a VP, Analytics. This role provides leadership to the Analytics function at Mars United Commerce, across Business Analytics, Media Analytics, Analytics Engineering, and Data Science, partnering Strategic Planning, and other cross‑functional teams. Candidates must reside within a commutable distance from one of these Mars locations for a hybrid work schedule: Detroit, Chicago, Toronto, New York, Dallas, Bentonville or Denver. Core Responsibilities Ensure team delivery of all client requirements, ensure team meets assigned goals, and drive innovation in the analytics arena, drive continued improvements in the team’s storytelling capabilities. Ensure the continued elevation of Business Analytics and Media Analytics with our teams and clients, ensuring we are delivering strong analytical work and insight‑driven storytelling. Leadership & Team Management Establish a culture of excellence and quality output. Lead by example and foster an environment of subject matter expertise, collaboration, and teamwork. Embrace Mars United’s entrepreneurial vision and commitment to a positive work environment. Mentor direct reports and act as a leader within the organization. Partner with other leaders in the team to develop all facets of our analytic capabilities. Duties & Responsibilities Lead and manage a multidisciplinary team of Analysts, Data Scientists and Engineers to innovate in measurement, reporting, scorecarding, and dashboarding solutions. Lead the elevation of the storytelling and insight capability of the team to ensure the team delivers strong narratives and decision support to clients. Oversee the execution of data analysis projects, ensuring timely and accurate delivery of insights. Develop and lead high‑stakes client presentations. Lead efforts to derive deeper customer insights and market intelligence from data, providing strategic guidance to enhance customer experience, product development, and personalized marketing strategies. Lead closed‑loop measurement and clean room analytics initiatives, including retailer and platform environments, ensuring privacy‑safe activation, measurement, and insight generation. Uphold and implement the strategic vision for the analytics function. Collaborate with senior cross‑functional leaders to identify areas of opportunity for Analytics growth within clients and new business prospects. Support new business RFP and pitching efforts, as required. Prior experience managing and mentoring a team, with a proven track record of leadership and employee development. Show up — be accountable, take responsibility, and help others get back up when they are down. Make stuff. Skills & Experience Master’s Degree in Computer Science, and/or 10+ years related work experience, particularly in a Retailer and/or Marketing setting Experience working within a global agency holdco environment, with a strong understanding of operating models, cross‑agency collaboration, and client governance structures, is a plus. Exhibit a dynamic personality to effectively engage and influence senior stakeholders. Commerce and retail media experience preferred, including familiarity with retailer measurement systems, retail media networks, closed‑loop measurement, and the integration of media, sales, and shopper data across commerce ecosystems. Experience with Databricks for large‑scale data processing and analytics, including Spark‑based workflows, and MLflow for experiment tracking, model management, and deployment. Deep experience with industry sales data from Circana, Nielsen, Numerator, and others. Deep experience in working with retailer‑based sales reporting platforms such as Scintilla, 8541, CVS Extracare, and others Expert level proficiency in SQL and Python, with hands‑on experience building scalable data pipelines, analytics workflows, and advanced analytical models. Ability to translate technical concepts to non‑technical audiences, as well as to distill business needs to be clearly defined and technically‑soluble. High comfort level presenting to clients and large groups. A self‑starter with ability to thrive in an ambiguous, fast‑paced, results‑oriented environment. Ability and track record of cultivating strong relationships both internally and externally. Critical thinker with the ability to make decisions by considering the needs, capabilities, and impact across multiple business units and clients. Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Mars United℠ Commerce is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: $150,000‑$250,000 CAD annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. The Company anticipates the application deadline for this job posting will be May 31, 2026. #J-18808-Ljbffr

  • Director, Media Planning  

    - Toronto

    Company description Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe. Over the past year, Publicis Media has been transforming the way we do our business. From structuring our investment practice around data and digital to bringing our strategy, data sciences and research practice under one house, we’ve been shaping Publicis Media to be the media network of tomorrow. One that both you and I want to work at. Publicis Media Canada is proud to be Great Places to Work™ certified and recognized with Best Workplaces™ for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions. We also offer our employees market leading benefit and incentive programs. You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan. We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle. Overview As an Account Director at Zenith, you will own the client relationship. You will provide strategic leadership and guidance of the media team in terms of conception and delivering innovation, bringing human outcomes to your client’s business. You will also guide, mentor and contribute to the overall growth and career path of the team. You will be responsible for developing and selling through Zenith and Publicis Media solutions to your roster of clients. Responsibilities Lead and manage the client relationship Actively listens to clients and continually identifies opportunities that makes Zenith indispensable to clients, while bringing the Human Experience to the forefront Develop and sell through Zenith and Publicis Media solutions to your roster of clients Maintain an in-depth knowledge of client business from current and historical perspectives Co-ordinate and ensure the quality of work for all client deliverables Effectively negotiates annual retainer fee with client to ensure agency is making a fair profit Coach, develop and mentor junior team memberEnsures current staff is fully utilized and operating effectively to meet client needs within budget Participates in the overall management of the company, new business and offering support to business issues and supporting senior management decisions Provides thought leadership to colleagues, clients and projects Manages client contribution to vendor commitments Take a lead role in recruitment of new staff and make hiring recommendations for team Ensure client financials are accurate and delivered on deadline Ensure accurate client forecasts for internal agency usage Qualifications Bachelor’s degree from a four-year college or university 10+ years of progressive levels of responsibility in media planning, buying and management Demonstrated business acumen and a track record of success in the media services profession Able to establish and manage to P&L statement Excellent written and verbal communication and presentation skills Strong negotiating skills Solid interpersonal and teamwork abilitiesStrong leadership and management skills Demonstrated critical thinking and problem solving abilities Strong analytical abilities Strong command of media research and reporting resource Additional information Zenith is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for all stages of the interview and employment process for those with a disability or medical need during any stage of the recruitment process. We thank all candidates for their interest in Zenith, however, only those candidates selected for an interview will be contacted. #J-18808-Ljbffr

  • Director, Product Engineering  

    - Toronto

    Company description Publicis Groupe Canada is the Canadian subsidiary of Publicis Groupe, the second largest communications group in the world and a global leader concentrated within four main activities: Communication, Media, Data and Technology. Publicis Groupe Canada represents the vision of a set of collaborative and integrated agencies that offer expertise and insightful services to many of the biggest brands in North America. Publicis Groupe Canada is committed to its Diversity, Equity and Inclusion mandate which focuses on four pillars: Education, Talent Management, Outreach and Giving Back. Since the mandate's launch in 2020, they have made strong and continued growth in all their pillars including top-tier mental health benefits, regular education sessions for employees, six business resources groups for employees of various backgrounds and their allies and developing training and scholarships programs with POV and the Miami Ad School Canada. The Groupe also launched This Is The Job, an initiative designed to work with Canada's largest school boards to change the complexion of the marketing industry and inspire racialized teens and young adults to consider a career in the industry. Canadian brands include: Publicis Canada (Publicis Canada, Hawkeye, Razorfish, Publicis Health, ThePubProductions, Nurun, Publicis Sports & Entertainment), Publicis Media (Starcom, Spark Foundry, Zenith), Leo Burnett (Leo Burnett Canada, Ove Brand Design, Leo Burnett Design), Saatchi & Saatchi (Saatchi & Saatchi Canada, Synergize, TPM), MSL Canada/North Strategic (North Strategic, MSL Canada, Notch Canada) and Publicis Sapient. Overview As Director of Product Engineering, you will lead the strategic development and execution of AI-powered products and solutions across the agency. This role is responsible for overseeing the full product development lifecycle—from ideation to deployment—while managing a high-performing team of engineers and collaborating with cross-functional leaders. You will drive innovation, operational efficiency, and measurable business impact by integrating artificial intelligence, machine learning, and automation into core agency workflows. You will also oversee the integration of applied data science and machine learning into our product ecosystem. In partnership with AI Product Engineers, Product Managers, and research teams, you will guide the development of predictive models, automation frameworks, and intelligence tools that enhance audience targeting, media performance, and creative optimization. Your leadership will be instrumental in shaping the agency’s innovation roadmap and delivering transformative value to clients. Responsibilities Leadership & Strategy Define and execute the product engineering vision aligned with agency goals and client needs. Lead and mentor a team of product engineers, fostering a culture of innovation, accountability, and continuous learning. Oversee the roadmap, prioritization, and delivery of AI-driven products and enhancements. Collaborate with executive leadership to align product strategy with business objectives and market trends. Champion responsible AI practices across all initiatives, ensuring ethical standards, data privacy, and compliance. Product Oversight Direct the design, development, and deployment of scalable AI solutions that enhance agency capabilities. Own the end-to-end product lifecycle, including architecture, testing, release management, and performance optimization. Evaluate and implement emerging technologies to maintain a competitive edge in AI and automation. Cross-Functional Collaboration Partner with Data Science, Martech, and Client Services to identify opportunities for AI integration and workflow automation. Translate complex business challenges into actionable technical strategies and product features. Present product vision, progress, and impact to internal stakeholders and clients in a clear, compelling manner. Operational Excellence Establish and enforce engineering best practices, development standards, and quality assurance protocols. Monitor team performance, resource allocation, and delivery timelines to ensure efficiency and scalability. Audit existing workflows and recommend AI-driven enhancements to improve productivity and outcomes. Agency Collaboration & Impact Lead strategic partnerships with Research, Martech, and Data Intelligence teams to drive innovation. Support planning and leadership teams with AI-driven insights and technical guidance. Represent Product Engineering in cross-functional initiatives, workshops, and client engagements. Promote a collaborative, inclusive culture through mentorship, thought leadership, and knowledge sharing. Qualifications 8+ years of experience in product engineering, AI/ML development, or related fields. 4+ years in a leadership role managing engineering teams and product development. Proven track record of delivering enterprise-grade AI solutions and managing cross-functional teams. Expertise in Python, R, and machine learning frameworks (TensorFlow, PyTorch, Scikit-learn). Strong understanding of cloud platforms (AWS, Azure, GCP), data engineering, and model deployment. Experience with data visualization tools (Tableau, Power BI, Datorama) and workflow orchestration. Exceptional communication skills with the ability to influence senior stakeholders and clients. Deep knowledge of responsible AI principles, including ethics, bias mitigation, and data governance. Additional information Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources at 416-925-7733 or by email atinquiries@publicisna.com #J-18808-Ljbffr

  • Associate Director, Strategy  

    - Toronto

    Company description Spark Foundry is the agency that is shaped by ideas. We believe everyone’s ideas are powerful – big or small. Our knack for exploring them makes us better. We strongly believe in collaboration, where a thriving working relationship leads to everyone’s best work. Luckily, this conviction attracts likeminded clients and talent to create a positive and magnetic team. We’re constantly adapting to each of our clients’ businesses’ needs to avoid stagnation. This ensures that our clients get the best service to tackle their future-facing challenges and that our team stays on their toes. Above all, we love to go above and beyond what’s expected of us. We’ve done this through media innovation that is recognized by both the industry and by our clients who reap the benefits. The near future is very bright for Spark Foundry, whether that’s a result of Publicis Groupe’s investment in groundbreaking global & local tools and data solutions or because of the contagious momentum amplified by new team members and new clients. Overview The Associated Director, Strategy plays a critical role at the heart of the strategic process. They collaborate with various other teams to ensure an idea is fully integrated across channels to best achieve a brand’s communication tasks. They work with planning, research and data science teams to understand the audiences at play and what makes them tick. They tag team with our creative partners’ strategy teams to translate campaign ideas into an actionable connections plan across paid, earned, shared and owned touchpoints. They sit with planning and investment teams as well as media partners to uncover the audience’s favorite content and how to the brand can be integrated in the best light possible. This role calls for a strategist with a creative heart and a curious mind. The type of person that will instinctively pick up on an emerging theme but will double-check the data to make sure their gut isn’t off the mark. Someone who can contextualize an idea within the appropriate channels and ultimately ensure that creative and media all work in perfect harmony. Beyond talent, we’re looking for an individual that plays well with others, goes the extra mile and can adapt to change. Responsibilities Lead the strategy on industry leading brands that require not only the ability to develop effective ideas but also knowledge of best practice media principles Determine the communications tasks for each campaign while deciding the right channels and their roles Understand macro and micro trends in culture in ways that inform strategies. Establish measurable campaign KPIs, helping to enhance creative effectiveness and improve sell rate of innovative ideas Partner closely with inter-agency teams to ensure the creative idea make most effective use of an integrated mix of owned, earned and paid channels, and are deployed via innovative, targeted media and technology Partner closely with the Media Planning, Research and Data Sciences team to drive the creation of media and data plan that pays dividends to your connections plan Partner closely with the clients’ owned channel teams to ensure that the communication idea is adopted and executed seamlessly throughout social, PR, and .com properties Responsible for demonstrating an understanding of consumer behaviors within media, and a working knowledge of media relevant to the client’s business including TV, digital, social, experiential, print, OOH, and search Showcase an understanding of digital, social and emerging platforms and technologies Report up to and collaborate with VP Strategy to drive best‑in‑class work Bring thought leadership to clients and Spark Foundry as a whole Interact with clients and lead brainstorming sessions and workshops Partake in new business pitches with the Spark Foundry team Qualifications Professional skills Great thinker and an even better storyteller Collaboration Curiosity Creativity Passion for innovation Ability to package information in clear, concise and impactful ways Excellent at summarizing and making complex information accessible Relationship-minded to collaborate with internal teams, external partners, and clients Very strong written and oral communication skills Requirements 7+ years of Communications, Brand Strategy or Media Strategy role Mastery of technological, cultural, media trends & best practices Degree in a related discipline an asset (preferably in a Business, Communication, Marketing, or Cultural Studies program) Exposure to the creative ideation process Fully fluent in English, French fluency a strong asset Additional information Transparency matters to us. The salary range for this position is $85,000-$95,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data. We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision‑making. We believe in a human‑first approach, where your experience and potential are recognized by people. Spark is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world‑class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Spark however, only those candidates selected for an interview will be contacted. #J-18808-Ljbffr

  • A leading marketing agency in Toronto is seeking an experienced Account Director to lead client relationships and provide strategic guidance to media teams. The role entails managing diverse client needs and ensuring the quality of deliverables while developing innovative media solutions. Ideal candidates have a Bachelor’s degree and 10+ years in media planning and management, complemented by strong negotiation, analytical, and leadership skills. This role offers competitive benefits and growth opportunities. #J-18808-Ljbffr

  • Head of AI Product Engineering  

    - Toronto

    A leading communications group in Toronto is seeking a Director of Product Engineering to lead the development of AI-powered products and solutions. This role involves overseeing product development from ideation to deployment, managing a high-performing team, and integrating AI into core workflows. The ideal candidate will have extensive experience in product engineering and a proven track record in AI solution delivery. #J-18808-Ljbffr

  • A leading global marketing firm is looking for an Associate Director of Strategy in Toronto, Canada. This critical role involves leading the strategic process for major brands, collaborating with various teams to create integrated communication plans. Candidates should possess 7+ years' experience in communications or media strategy, have strong storytelling skills, and be adept at understanding media trends. The position offers a salary range of $85K-$95K annually. #J-18808-Ljbffr

  • A leading global marketing agency in Toronto is seeking an experienced Group Account Director to manage a diverse portfolio of brands. The candidate should have over 10 years of experience in client management and team leadership. Responsibilities include cultivating strong client relationships, overseeing media strategy execution, and driving account growth. The agency offers competitive benefits, a supportive work environment, and opportunities for professional development. #J-18808-Ljbffr

  • A global communications leader is seeking a Delivery Manager in Toronto to oversee agile delivery for their AI platform. The role involves translating product backlogs into executable sprint plans, ensuring quality standards, and coordinating across cross-functional teams. The ideal candidate has 5-7+ years of experience in agile delivery, strong technical project management skills, and familiarity with tools like Jira and Confluence. The salary range is competitive, between $110,000 and $125,000 annually. #J-18808-Ljbffr

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