Manager, Web & TV Channels at Red Bull Using a mix of digital strategy, innovation and ambition, you will supercharge the growth of our owned channels in Canada: Red Bull TV and redbull.com. You will lead our strategy for increasing viewership and distribution of Red Bull’s TV content in Canada. You will use an entrepreneurial mindset to merchandise and distribute video content across a range of owned and partner channels. You will be the standard bearer for the digital TV industry; educating colleagues on the changing landscape and always looking for innovative new business opportunities to reach consumers with TV content. You will proactively work with partners to co‑market our Red Bull TV content to Canadian consumers. You will also be responsible for redbull.com in Canada, ensuring it is the source of truth for our brand, athletes, and projects. You will be a consultant and owner for web topics across the business, delivering web‑based solutions to support marketing campaigns and priorities. Your primary objective and challenge is to stay top of mind with Canadian consumers, while innovating ways to attract new ones. You will be an expert and strategist for Red Bull Media Network, identifying and articulating the most impactful opportunities and approach to Red Bull’s media properties. Responsibilities All the responsibilities we'll trust you with: RED BULL TV PROGRAMMING Develop and implement strategy to drive viewership on Red Bull TV by creating and adapting content programming plan across owned and 3rd‑party platforms/partners. Grow Red Bull TV reach via partner program focused on distribution through FAST channels, Connected TV and Shared Viewing (i.e. bars, restaurants, gyms), ensuring that we bring locally relevant distribution platforms into our network and open new audience potentials. Lead and manage content acquisition strategy (i.e. live rights, partner VOD etc.) for Red Bull TV. Rollout FAST channel distribution strategy in Canada, launching FAST channels network for Red Bull Canada and scheduling locally relevant programming that delivers on our marketing priorities. Work closely with Partnerships counterparts to secure promotion of content across FAST channel network. Manage local partner relationships to support organic distribution of Red Bull TV content. Leverage global guidance to implement and help strengthen overall strategy to reach new audiences. Work with local and Global Red Bull Content, Events and Partnership teams to identify opportunities to develop and program RBTV content from our projects and initiatives. RED BULL .COM PROGRAMMING Develop and oversee implementation of web strategy to drive conversion and visits to RedBull.com Canadian locales by defining content priorities to connect with and engage Canadians. Manage programming output and team execution for Canadian locales on redbull.com with a focus on actively scheduling locally relevant editorial, building and optimizing Canadian event pages and product pages. Commission and oversee editorial development tied to our local projects, events and athletes. Lead and develop local relationship with SEO agency to identify and execute optimization priorities across web. Manage projects and work closely with marketing counterparts across Sports, Events, Athletes, Field and Brand to effectively support marketing priorities and project slate. Commission creative and innovative .com page builds to support local advertising campaigns. Consult and coordinate frictionless web and online Brand activations with marketing counterparts and website developer/product engineering agencies. Be a people leader by managing and growing local Owned programming team and contractors. PERFORMANCE AND PLANNING Lead Red Bull TV and RedBull.com data analysis efforts and leverages insights to drive decisions and inform strategy across platforms. Analyze baseline performance of Red Bull Canada’s owned channels using proprietary (Red Bull Performance Dashboard) and 3rd party tools on a weekly, monthly, and quarterly basis. Gather insights to inform content commissioning optimized for each channel. Build and refine audience KPIs for channels to develop benchmarks for each platform based on audience growth, views and time watched. Guide KPI development, communication and analysis for Red Bull Canada projects, events and activations across Marketing departments. Lead channel output by guiding scheduling and cadence while coordinating commissioned content – working with local and global content and partnership teams to deliver world class programming. Lead content management processes ensuring plans, schedules, and content are ingested and activity is inputted across Media Planet/Airtable on a weekly basis. Collaboratively lead strategy development and implementation of new channels and features (i.e. FAST partners). Communicate and inform internal understanding of existing and emerging owned platforms and features and acts as platform expert in effort to spearhead innovation. Defines assigned channel priorities based on local channel performance, Global channel performance and Global guidance. Build consistent local cross‑network programming plans, utilizing local and Global programs to build awareness, relevance, content consumption and effective journeys around key moments and program releases. Build and align on Activation plans with Communications, Sports Marketing, Brand Marketing, Field Marketing, etc. Qualifications Marketing background and affinity an asset. 5‑7 years of experience required in organic digital programming of web channels; related roles in comparable industries such as Sports Media, Digital Media, TV Programming, SEO, Web Development, Partnerships, etc. Experience building and nurturing communities online to larger audiences and understands what it takes to be truly ‘always on’ in these spaces. Experience with people management and leading teams of full‑time and contracting staff is an asset. Proven ability to drive successful partnerships through targeted research, relationship building, hosting and engagement, and managing the full lifecycle from deal‑making to agreement finalization. A comprehensive understanding of the process of growing audiences and communities required; understands how to follow changes across digital platforms, has a hunger and hustle to continuously learn about growth strategies, tactics, etc. Strong editorial understanding and connections with authors in Red Bull’s existing playgrounds an asset. Cross‑functional management experience; working within a global, matrix organization is an asset. Well organized with the ability to work under pressure and sometimes unusual hours. Creative thinker and innovator. Self‑starter, able to work independently with confidence. Excellent presentation skills. Expertise in Microsoft 360 suite. Experience in web and video content commissioning, creation, and native organic publishing required. Bilingual in French/English an asset. Red Bull Canada is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs. #J-18808-Ljbffr
Join to apply for the Spécialiste, Marketing Sur Le Terrain - Sherbrooke role at Red Bull Le ou la spécialiste du marketing sur le terrain participe à la planification et à l’exécution des initiatives de marketing sur le terrain de Red Bull. Cette personne a pour mandat de créer l’image la plus pertinente à l’échelle locale de notre marque mondiale et relève du directeur ou de la directrice du marketing sur le terrain. Ses principales responsabilités comprennent l’exécution de nos propres événements (portant le nom de marque Red Bull) et d’événements que nous soutenons, tout en favorisant des partenariats nouveaux et existants qui interpellent le consommateur local. En plus des événements et des activations, la personne titulaire de ce poste gérera directement un groupe d’étudiants et étudiantes en marketing (IS) dans le cadre de l’échantillonnage et de la distribution de produits sur le campus et lors d’occasions clés afin d’accroître la base d’utilisateurs et utilisatrices et de stimuler les essais. Le ou la spécialiste du marketing sur le terrain appuiera également le programme de véhicules événementiels dans la région, de concert avec le ou de la directrice du marketing sur le terrain. Dans l’ensemble, cette personne contribuera à accroître la notoriété et la consommation de Red Bull et offrira une expérience Red Bull exceptionnelle aux consommateurs et consommatrices lors de chaque événement/activation sur le terrain. Les responsabilités que nous vous confierons : GESTION RÉGIONALE DU PROGRAMME DE COLLECTE DE DONNÉES CONSOMMATEURS Assumer la responsabilité du recrutement, de la formation et de la gestion d’une équipe d’étudiants et étudiantes universitaires pour faire de Red Bull une partie intégrante et pertinente de la vie étudiante. Encadrer, motiver et accompagner les stagiaires spécialistes du marketing afin d’assurer une expérience client toujours positive et de renforcer continuellement les pratiques exemplaires et la prestation de services par rapport à la stratégie définie. En collaboration avec le directeur ou la directrice de la collecte des données des consommateurs et le directeur ou la directrice du marketing sur le terrain, établir des objectifs clairs visant à encourager les essais du produit, mobiliser les consommatrices et consommateurs nouveaux ou occasionnels, et élargir la base de clientèle, tout en soutenant les initiatives de ventes et les événements dans la région. Comprendre la réalité étudiante et élaborer des plans adaptés à chaque campus, en cohérence avec la stratégie nationale de marketing étudiant. Atteindre un plus grand nombre de consommateurs en augmentant la disponibilité physique sur le campus et hors campus, grâce à une distribution axée sur l’image de marque et aux initiatives de vente ciblant le milieu collégial. Gérer les partenariats avec les principaux intervenants externes (sur et hors campus) pour accroître la notoriété des produits et de la marque. Gérer les activités quotidiennes des stagiaires spécialistes du marketing en veillant à l’atteinte de tous les indicateurs de rendement clés (objectifs de projet/activation, objectifs de vente, connaissance des produits) et en contribuant à un meilleur impact auprès de la population étudiante. INNOVATION ET PRIORITÉS EN MATIÈRE DE MARKETING DANS LES SPHÈRES DU SPORT ET DE LA CULTURE Élaborer et mettre en œuvre un plan marketing régional aligné sur la stratégie nationale, afin de développer les activités régionales en misant sur la pertinence locale (terrains d’expression, occasions, leaders d’opinion). Cela comprendra des activités de marketing régional dans les sphères du sport et de la culture, la portée et la distribution sur les campus, le calendrier des véhicules événementiels, les dégustations annuelles dans les grands rassemblements régionaux et les occasions de consommation clés, ainsi que les événements et activations de tiers. Avoir une compréhension approfondie du paysage régional du sport et de la culture, des tendances et des occasions qui existent dans la région et qui mèneront à la croissance des activités, y compris la création d’idées nouvelles qui mettront en valeur l’approche novatrice de la marque et sa pertinence locale. Établir des relations avec des leaders d’opinion et des influenceurs reconnus comme des figures crédibles dans les domaines du sport et de la culture à travers la région. Gérer les principaux partenaires et intervenants externes liés aux principaux terrains de jeu dans la région afin d’accroître les essais de produits et leur notoriété. Créer et entretenir un lien solide avec les médias de la région. CAPACITÉS ORGANISATIONNELLES ET STRUCTURE HABILITANTE Gérer de façon experte un groupe d’étudiantes et étudiants en marketing pour favoriser l’excellence de leur rendement tout au long de l’année. Collaborer avec les équipes de marketing et des ventes du siège social pour tirer le meilleur parti des initiatives régionales et nationales sur le terrain, pour offrir une impression et une expérience positives aux consommateurs. Élaborer un plan d’affaires solide qui contribue au succès de l’entreprise, en développant l’attachement à la marque et sa portée. Mettre en œuvre une distribution axée sur l’image de marque pour s’assurer que les produits Red Bull sont à la portée des consommateurs, accroître la disponibilité physique dans les principaux terrains de jeu et auprès des partenariats et contribuer commercialement à la croissance des ventes de produits Red Bull. Soutenir tous les programmes de l’équipe régionale de marketing sur le terrain, y compris la collecte de données auprès des consommateurs et les initiatives de marketing dans le milieu collégial. Assurer les activités quotidiennes et logistique, y compris les entrepôts régionaux, la gestion des produits et des stocks, la gestion du parc automobile. Assurer la production continue de rapports au moyen de systèmes de veille stratégique pour tenir à jour, analyser et exploiter les perspectives et les données régionales. Assurer la gestion et les prévisions budgétaires efficaces pour la collecte de fonds auprès des consommateurs, les événements régionaux, les activations et les déplacements. Vos compétences et votre expertise les plus importantes pour ce poste : Au moins 2 ans d’expérience en marketing événementiel. Expérience éprouvée en négociation, en établissement de partenariats et en gestion budgétaire. Excellente compréhension du paysage régional du sport et de la culture et participation à ces milieux avec un réseau existant pertinent. Excellentes compétences en communication écrite, orale et écrite, et souci du détail. Solides compétences analytiques et stratégiques. Solides compétences en leadership, en prise d’initiatives et en communication. Capacité à respecter des délais stricts et exigeants. Solides compétences en établissement des priorités et en organisation, fondées sur des solutions. Maîtrise de la suite Office (Excel, Word, PowerPoint). Capacité de soulever 25 lb (11 kg). Permis de conduire complet et valide. Diplôme universitaire ou collégial, idéalement baccalauréat en marketing ou en gestion d’événements. Red Bull Canada is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We welcome applications from all members of society irrespective of age, sex, disability, sexual orientation, race, religion. Seniority level Associate Employment type Full‑time Job function Marketing Industries Food and Beverage Services #J-18808-Ljbffr
Join to apply for the Student Marketeer - SAIT role at Red Bull Join to apply for the Student Marketeer - SAIT role at Red Bull Our Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales and manage the Red Bull brand at their campus. This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.
All the responsibilities we'll trust you with:
BE A BRAND & PRODUCT AMBASSADOR
Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers. Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - competently answering any questions from consumers. Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university. Create a strong network, establishing and maintaining relationships with key local individuals. Drive the brand engagement on your Social Media handles via authentic content. Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.
BE A SALES EXPERT
Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet. Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond. Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts. Ensure perfect execution of defined store standards.
EXECUTIONAL EXCELLENCE
Deliver executional excellence and show love for the details in all areas of your role. Share ideas and collaborate with the team through regular face-to-face and online interaction. Plan & report your activities via the dedicated online platform in a timely manner and with accuracy. Contribute to develop the Red Bull media business by providing local insights, trends and overall opportunities.
Your areas of knowledge and expertise that matter most for this role:
Passionate about the Red Bull brand and product Excellent communication skills Charismatic, energetic, positive, and outgoing personality Immersed in student life with thorough understanding of the collegiate landscape, city & region, including behind-the-scenes activities & hot-spots Highly approachable and social with the ability to relate to different people on many occasions Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative Ability to manage part-time work & studies and ideally available to work some evenings and weekends An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation, and sales Connected with a diverse range of influential groups and individuals on campus Full, valid Canadian driver’s license with a clear abstract Available to work evenings & weekends
Red Bull Canada is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We welcome applications from all members of society irrespective of age, sex, disability, sexual orientation, race, religion. Seniority level Seniority level Internship Employment type Employment type Part-time Job function Job function Other Industries Food and Beverage Services Referrals increase your chances of interviewing at Red Bull by 2x Sign in to set job alerts for “Marketer” roles. Red Bull Student Marketeer- University of Calgary Red Bull Student Marketeer- Mount Royal University Regional Marketing Manager - Western Region Senior Manager, Marketing & Communications Marketing Manager, Digital & Performance Brand Development Manager - Southern Alberta Greater Calgary Metropolitan Area 1 week ago Digital Marketing Strategist (Start-Ups) - Remote Canada Senior Marketing Manager- Prepaid Base Management & Product Team Greater Calgary Metropolitan Area 6 days ago Demand Generation Manager (Remote Canada) Marketing Operations Strategist (Remote Canada) - Future Opening Marketing Operations Manager (Remote Canada) - Future Opening Manager, Marketing & Operations, Executive Education -Haskayne School of Business Lifecycle Marketing Strategist (Remote Canada) - Future Opening Greater Calgary Metropolitan Area 1 week ago Senior Digital Marketing Strategist (Start-Ups) - Remote Canada Marketing Automation Strategist (Remote Canada) - Future Opening We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
Red Bull Student Marketeer - George Brown College Join to apply for the Red Bull Student Marketeer - George Brown College role at Red Bull Red Bull Student Marketeer - George Brown College Join to apply for the Red Bull Student Marketeer - George Brown College role at Red Bull Get AI-powered advice on this job and more exclusive features. Our Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales and manage the Red Bull brand at their campus. This includes direct contact with consumers and customers, inviting product trial, in addition to working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.
All the responsibilities we'll trust you with:
BE A BRAND & PRODUCT AMBASSADOR
Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers. Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - competently answering any questions from consumers. Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university. Create a strong network, establishing and maintaining relationships with key local individuals. Drive the brand engagement on your Social Media handles via authentic content. Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers.
BE A SALES EXPERT
Build relationships with local sales account managers and ensure Red Bull is available and visible in outlet. Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond. Leverage relevant assets from the world of Red Bull in order to keep Red Bull top of mind in sales accounts. Ensure perfect execution of defined store standards.
EXECUTIONAL EXCELLENCE
Deliver executional excellence and show love for the details in all areas of your role. Share ideas and collaborate with the team through regular face-to-face and online interaction. Plan & report your activities via the dedicated online platform in a timely manner and with accuracy. Contribute to develop the Red Bull media business by providing local insights, trends and overall opportunities.
Your areas of knowledge and expertise that matter most for this role:
Passionate about the Red Bull brand and product Excellent communication skills Charismatic, energetic, positive, and outgoing personality Immersed in student life with thorough understanding of the collegiate landscape, city & region, including behind-the-scenes activities & hot-spots Highly approachable and social with the ability to relate to different people on many occasions Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative Ability to manage part-time work & studies and ideally available to work some evenings and weekends An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation, and sales Connected with a diverse range of influential groups and individuals on campus Full, valid Canadian driver’s license with a clear abstract Available to work evenings & weekends University enrollment Fluency in English
Red Bull Canada is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs. Seniority level Seniority level Entry level Employment type Employment type Part-time Job function Job function Other Industries Food and Beverage Services Referrals increase your chances of interviewing at Red Bull by 2x Get notified about new Marketer jobs in Toronto, Ontario, Canada . Red Bull Student Marketeer - York University Red Bull Student Marketeer - University of Toronto Red Bull Student Marketeer - Seneca College Oakville, Ontario, Canada $90,000.00-$95,000.00 3 weeks ago Brand Manager – Yogurt Category - Danone Canada Marketing Manager , Digital Solutions (15 month contract) We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
An established industry player is seeking dynamic Student Marketeers to represent their brand on campuses. This role offers a unique opportunity to engage with fellow students, promote brand awareness, and drive product consumption in a creative environment. Ideal candidates are charismatic, outgoing, and deeply connected to student life, ready to work flexible hours, including evenings and weekends. With a focus on building smart marketing plans, you will play a key role in enhancing the brand's presence and fostering a vibrant community around it. Join a team that values creativity and initiative, and make a real impact on campus!
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Les Red Bull Student Marketeers font partie du programme d’ambassadeurs de marque et de produit le plus dynamique et le plus actif au monde. Bien conscients du public cible de Red Bull, ils font connaître l’image de marque et découvrir les atouts du produit sur leur campus et dans leur région. L’objectif du programme de Student Marketeer est d’aller chercher de nouveaux consommateurs, d’intéresser les étudiants universitaires, de stimuler les ventes et de gérer la marque Red Bull dans le territoire universitaire. Il s’agit entre autres d’interagir directement avec les clients et les consommateurs et de faire essayer le produit, en plus de faire vivre une expérience de marque inoubliable aux consommateurs lors des événements Red Bull. Au lieu du neuf à cinq, les Student Marketeers valorisent la flexibilité. Ils adorent aussi travailler dans une atmosphère créative et inclusive. Les responsabilités que nous vous confierons : Promouvoir la marque et le produit Carburer aux valeurs de l’entreprise et adhérer à la personnalité de la marque. Être aux premières loges pour représenter cette dernière en interagissant chaque jour avec les clients et les consommateurs. Bâtir sur mesure et exécuter un plan novateur qui pique l’intérêt des étudiants et donne vie à la marque sur votre campus. Bâtir un réseau solide sur le campus et autour, en entretenant des relations avec des collaborateurs stratégiques à l’échelle locale. Accroître la base d’utilisateurs en favorisant la notoriété de Red Bull et les essais fructueux. Pour ce faire, distribuer des échantillons au bon endroit et au bon moment – tout en répondant aux questions des consommateurs. Travailler lors des événements de Red Bull, des activations sur les campus et des événements parrainés pour faire en sorte que le consommateur vive une expérience de marque inoubliable. Faire connaître l’univers Red Bull et inviter le public à y participer, y compris lors des événements et des activations sur les campus. Encourager les interactions avec la marque sur ses comptes de médias sociaux personnels en publiant du contenu authentique. Être spécialiste des ventes Entretenir des relations avec les directeurs de comptes de la région et veiller à ce que le produit Red Bull soit disponible et visible en magasin, sur le campus ou aux alentours de l’université. Collaborer avec l’équipe des ventes pour ouvrir de nouveaux points de distribution Red Bull sur le campus et ailleurs. Tirer avantage des éléments pertinents de l’univers Red Bull pour garder la marque à l’avant-plan des comptes. Assurer une exécution parfaite selon les normes prédéfinies pour les magasins. Préconiser l’excellence dans l’exécution Préconiser l’excellence dans l’exécution et porter attention aux détails dans tous les aspects de son travail. Exprimer ses idées et collaborer avec l’équipe dans le cadre d’interactions régulières en personne et en ligne. Planifier et consigner ses activités à l’aide d’une plateforme en ligne spéciale; mettre à jour ses renseignements rapidement et avec exactitude. Contribuer au développement des affaires en collectant des données locales, en rapportant les tendances et en se prononçant sur diverses occasions en général. Vos compétences et votre expertise les plus importantes pour ce poste : Passion pour la marque et les produits Red Bull. Excellentes compétences en communication. Charisme, énergie, optimisme et personnalité exubérante. Participation active à la vie étudiante et compréhension fine du paysage estudiantin, de la ville et de la région. (Entre autres, être au fait des activités en coulisse et des points chauds.) Personnalité facile d’approche et sociable; aptitude à développer des affinités avec toutes sortes de gens, en toute occasion. Esprit créatif et entrepreneurial; sens aigu des responsabilités et de l’initiative. Capacité de jongler entre les études et un travail à temps partiel; disponibilité le soir et les week-ends si possible. Facilité et volonté d’apprendre et de mettre en pratique de nouvelles compétences diverses, surtout en matière de marketing, de négociation et de ventes. Liens avec toutes sortes de personnes et de groupes influents sur le campus. Statut d’étudiant inscrit ou d’étudiante inscrite dans l’un des établissements postsecondaires de la liste. Maîtrise de l’anglais à l’oral et à l’écrit. Permis de conduire sans restriction et dossier de conduite sans tache. #J-18808-Ljbffr
A leading beverage company is looking for a Manager of Web & TV Channels in Toronto, Ontario. This role involves managing strategies to enhance viewership of Red Bull TV and maintaining the redbull.com site for Canadian consumers. Candidates should have substantial experience in digital programming, audience engagement, and be adept at managing teams. The position emphasizes innovation and the ability to work under pressure, offering a dynamic work environment.
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Red Bull is looking for a passionate Student Marketeer to represent their brand at the SAIT campus in Calgary. This part-time role involves engaging with fellow students, driving product awareness through creative marketing strategies, and working at events to enhance the brand experience. Ideal candidates should possess excellent communication skills and have a deep understanding of the collegiate environment.
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A leading beverage company in London, Ontario is seeking a Field Marketing Specialist to plan and execute marketing initiatives that enhance brand visibility. The ideal candidate will have over 2 years of event marketing experience and possess strong leadership and analytical skills. This role involves managing student teams and collaborating with partners to drive product awareness in the community.
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Field Marketing Specialist – London, Ontario Join Red Bull as a Field Marketing Specialist responsible for planning and executing field marketing initiatives that create a locally relevant face of our global brand. Reporting to the Field Marketing Manager, the role involves executing branded events, fostering partnerships, managing Student Marketeers, and supporting the Event Vehicle program. Key Responsibilities Plan and execute owned events and supported events to grow awareness and consumption. Recruit, train, and manage a team of university students (Student Marketeers) to drive trial and engagement among campus consumers. Collaborate with the Consumer Collecting Manager and Field Marketing Manager to set goals and deliver on key performance indicators. Develop regional campus plans, increasing physical availability through Image‑Driving Distribution and collegiate sales initiatives. Manage partnerships with key external stakeholders and opinion leaders to increase product trial and brand awareness. Support event vehicle calendar, large regional moments, and other activations. Oversee day‑to‑day operations of Student Marketeers, logistics, inventory, and fleet management. Provide regular reporting and insights through business intelligence systems, ensuring effective budget management and forecasting. Qualifications 2+ years of event marketing experience. Proven background in negotiation, partnerships, and budget management. Excellent understanding of sports and culture landscape within the region. Strong written, presentation, and verbal communication skills with attention to detail. Strong analytical and strategic skills. Leadership, initiative and communication skills. Ability to meet strict deadlines and prioritize tasks. Proficiency in MS Office (Excel, Word, PowerPoint). Physical ability to lift up to 25 lbs. Valid full driver’s licence. University or college graduate, ideally with a Bachelor’s Degree in Marketing or Events Management. Equity, Diversity & Inclusion Red Bull Canada is committed to treating all people with dignity and independence and to equal opportunity. Accommodations are available throughout the recruitment process for applicants with a disability. #J-18808-Ljbffr
